Should I Work With Micro-influencers?
Micro-Influencers: Benefits & Cons If you are startup founder, marketing manager Head or CMO, chances are high that you have heard about “Micro Influencers” and “Influencer Marketing” But for all others, long story short, Micro Influencers are content creators with a captive audience in the…
How to Measure the ROI of Influencer Marketing?
Any influencer marketing to be effective must be authentic and trustworthy. Influencer marketing leverages everyday people who are trusted by their audiences and have the ability to move them to action. calculate ROI of Influencer Marketing is one of the key factor in it. Influencer…
Top 10 Tech YouTubers in India and why you should follow them!
Technology and an overview into Top 10 Tech YouTubers in India Technology has turned out to be one of the biggest trends of this decade. It has been so deeply rooted in our everyday lifestyle that it would be nearly impossible to imagine a life…
How Influencer Marketing is changing the way Lifestyle Products are marketed, for the better!
How influencer marketing is changing the way we market products right now Influencer Marketing is changing the way Lifestyle Products are marketed Advertisements being the lifeline of a product’s success, plays a vital role in promotional pursuits. Promotional communication strives to influence consumers to purchase…
Top 10 Gaming Influencers in India
Let’s take a look at The Top Gaming Influencers in India Top Gaming Influencers in India PUBG (Player Unknown’s Battleground) and Call of Duty are one of the most famous games winning millions of heart in India. The era has ended where gaming was only…
The Subtle Art of Ranking First
Getting a wider visibility for your website is a tricky business. But we the right optimizations you can achieve that.
Marketing during coronavirus - How will your brand survive?
Social Media Influencers are the popular users of their respective platforms. Having spent years garnering millions of fans and supporters through their engaging content. As a result, their fans are loyal, engaged, and take their influencer’s opinion seriously. What they say and do, matters to their…
Digital Marketing driving the transformation in Fitness & Health industry
About a decade back, India’s heath and Fitness industry was nascent and was considered to be more of a style statement rather than a basic necessity. Regular exercising and healthy eating used to be the forte of professionals for whom staying healthy and fit was…
How Influencer Marketing with Mom Bloggers can help increase sales?
With the growth of the number of users on Social Media Platforms and increasing internet penetration. We see a diverse user base online today. Creators across different interest areas have grown a lot over the past few years. Out of this, one category of influencers…
Is a “one-off” influencer marketing campaign the right way to go?
Is a “one-off” influencer marketing campaign the right way to go? I have decided to talk about one such confusion in this week’s wobb.in exclusive blog. Does a one-off influencer marketing campaign fulfil your purpose behind doing it? Does it put a hugely positive effect…