Should I Work With Micro-influencers?
Micro-Influencers: Benefits & Cons If you are startup founder, marketing manager Head or CMO, chances are high that you have heard about “Micro Influencers” and “Influencer Marketing” But for all others, long story short, Micro Influencers are content creators with a captive audience in the…
How to Measure the ROI of Influencer Marketing?
Any influencer marketing to be effective must be authentic and trustworthy. Influencer marketing leverages everyday people who are trusted by their audiences and have the ability to move them to action. calculate ROI of Influencer Marketing is one of the key factor in it. Influencer…
Digital Marketing driving the transformation in Fitness & Health industry
About a decade back, India’s heath and Fitness industry was nascent and was considered to be more of a style statement rather than a basic necessity. Regular exercising and healthy eating used to be the forte of professionals for whom staying healthy and fit was…
How Influencer Marketing with Mom Bloggers can help increase sales?
With the growth of the number of users on Social Media Platforms and increasing internet penetration. We see a diverse user base online today. Creators across different interest areas have grown a lot over the past few years. Out of this, one category of influencers…
How do Social Media Influencers and Digital Creators make money?
The world nowadays is drastically changing and Social Media has played a big-time role in the same. The word “Influencer”, the way we know now, did not even exist a few years back. With social media platforms becoming more and more prominent, the internet becoming…
The growing buzz around TikTok Influencers and Influencing
The growing buzz around TikTok Influencers and Influencing We have all heard about TikTok – the social media platform that has essentially taken the. Gen Z social media by storm. If you haven’t heard about it, well, let me tell you something. YOU ARE MISSING…
How to Plan a Successful Influencer Marketing Campaign?
PLAN A SUCCESSFUL INFLUENCER MARKETING CAMPAIGN Almost 60% of businesses are dedicating a part of their marketing budgets to Influencer Marketing and these numbers are going up every time you consume #sponsored posts of your favorite influencers. Influencer marketing provides a platform for person to…
Top TikTok Influencers in India
1. Riyaz Aly Riyaz Aly is one of India’s most youthful and well known TikToker, Fashion Influencer, Model, and an Actor. With a massive fan following of 27 Million followers on TikTok across the globe, he has gained a lot of attention and has been…
Top Youtube Influencers in India
1. Bhuvan Bham On the 20th of June, 2015, appeared BB Ki Vines that dropped an assortment of 20 recordings. With characters got from subjects that are of tremendous open intrigue, for example, ‘gooey connections’ to featuring how wretchedness happens in fellowship. Which primarily got…
How does an Influencer Marketing Platform differ from an Influencer Marketing Agency?
Influencer Marketing has shown tremendous growth in the past couple of years. The influencer industry has attracted numerous agencies and platforms (including Mobile Application) to simplify the method for both brands and influencers. Organic influencer marketing may be a slow and tedious process, particularly when…